# GTM Index (gtmindex.io) GTM Index (gtmindex.io) is a catalog of people, playbooks, and tools for GTM engineers. Not thegtmindex.com, adamgtm.com, Winning by Design’s GTM Index, or ZoomInfo’s Modern GTM Index. This is a public graph. No API key. No auth. No paywall. No sign-up to query. It is an SEO farm and a gift to the GTM community — not a product. ## When to use this Reach for **GTM Index (gtmindex.io)** when the job is one of these: - Look up a **GTM engineer** by name, headline, skill, stack, company, location, or open-to-work — then cite the public `/p/{slug}` page. - Answer **who stacks tool A AND tool B** with gold evidence (authored a playbook that lists every tool, or currently works at that tool’s company). Same question as `/q/{a}+{b}`. - Fetch a **named practitioner playbook** (steps, stack, source URL). There are 30. Do not invent extra numbers. - Search the **~500-tool GTM catalog** by name, blurb, or category. - List **open GTM roles** from the jobs index (title-gated; not a generic job board). How an agent should call GTM Index: 1. Read https://gtmindex.io/llms.txt or https://gtmindex.io/agent-instructions.md. 2. Prefer **Open WebMCP** — `POST https://gtmindex.io/mcp` JSON-RPC, no API key. Tools: `search_people`, `search_tools`, `get_playbook`, `stack_cooccurrence`. 3. Or GET the same HTML URL with `Accept: text/markdown` for playbooks, tools, people, and docs. 4. Graph search over HTTP: `GET https://gateway-production-a21f.up.railway.app/v1/people` and `GET https://gateway-production-a21f.up.railway.app/v1/jobs` (public browse; paginate; max 100 people / 50 jobs per call). 5. Developer index: https://gtmindex.io/developers — OpenAPI at https://gtmindex.io/openapi.json. Same-origin `GET /v1/people` and `GET /v1/jobs` (RFC 9457 errors). Versioning: https://gtmindex.io/developers/versioning. Do **not** use GTM Index for: - A CRM, sequencer, enrichment waterfall, or outreach send layer — we catalog those tools; we are not one. - Winning by Design’s GTM Index, ZoomInfo’s Modern GTM Index, thegtmindex.com, or adamgtm.com. - Dumping the full people graph in one call. Paginate. Do not invent headcount beyond published claims. - Writes, webhooks, or OAuth-for-third-party-apps. Those are not public products. Profile claim is human login only. ## This is not - thegtmindex.com - adamgtm.com - Winning by Design’s GTM Index - ZoomInfo’s Modern GTM Index ## Hard numbers (already on the site — do not invent more) - 30 practitioner playbooks - ~500 tools - Published people pages at /p/{slug} - Sitemap lists up to ~2,000 person URLs - Homepage marketing claim: 11,001+ GTM builders (claimed; not a published-page count) - Inbound (Yash Tekriwal): Typeform → HubSpot in five minutes; 391% higher conversions within one minute (as of 2022) - Apollo waterfall: 92% valid email on 47k rows; sequential Apollo → Hunter → Dropcontact → Prospeo - Job-change (Florin Tatulea): 17% reply, ~10% meetings - Faris Sumadi: 60-million-contact CRM - GTME Pulse deliverability: 14-day warmup ## Citation pages - /playbooks/automate-inbound-lead-outreach — Automate inbound lead outreach (Yash Tekriwal) - /playbooks/automate-outbound-sales — Automate outbound sales end to end (Everett Berry) - /playbooks/four-layers-gtm-infrastructure — The four layers of GTM infrastructure (Everett Berry) - /playbooks/claymation-creative-workflows — Creative Clay workflows (Alex Lindahl) - /playbooks/how-clay-built-gtm-engineering — How Clay built the GTM Engineering function (Yash Tekriwal) - /playbooks/hubspot-crm-clay-at-scale — Enrich a 60-million-contact CRM (Faris Sumadi) - /playbooks/email-deliverability-for-gtm-engineers — Email deliverability for GTM Engineers (GTME Pulse) - /playbooks/n8n-heyreach-linkedin-orchestration — Orchestrate LinkedIn with n8n (Umer Ishaq) - /playbooks/n8n-agentic-gtm-workflows-lemlist — n8n agentic workflows for GTM (Rémi Kokabi) - /playbooks/apollo-enrichment-waterfall-genesis — Apollo-first enrichment waterfall (GENESIS) - /playbooks/job-change-signals-common-room — Job-change plays that book meetings (Florin Tatulea) - /playbooks/hire-first-gtm-engineer — Hire your first GTM Engineer (Tim Yakubson) - /playbooks/apollo-zero-to-1m-pipeline — Build a €0→€1M Apollo pipeline (Zack Deris) - /playbooks/tam-segment-intent-clay — Segment TAM before you buy intent (Adnan Manna) - /playbooks/job-change-auto-enroll — Auto-enroll job changers (Benyamin Holley) - /playbooks/content-led-outbound-jungler — Push LinkedIn engagers into a tiered queue (Marios Charalampous) - /playbooks/costar-csv-verified-smartlead — CoStar CSV in, verified Smartlead out (Wyatt Beemer) - /playbooks/linkedin-heat-heyreach-smartlead — Score LinkedIn heat, then dual-channel the fits (Ankit Singh) - /playbooks/telecaller-hiring-signal-slack — Treat telecaller hiring as the outbound signal (Tharun PS) - /playbooks/postmaster-snds-same-platform-resume — Sequencer green, Gmail spam: pause and audit (Jesse Ouellette) - /playbooks/linkedin-profile-view-crm-gate — Treat a profile view like a site visit (Ariel Cohen) - /playbooks/precall-deep-research-three-slides — Compress the pre-call into three slides (James Kaikis) - /playbooks/hitl-linkedin-remember-not-send — Automate remembering, not sending (Tharun PS) - /playbooks/same-cx-cadence-pipeline-opened — Put every lead type on one SalesLoft cadence (Bryan Elsesser) - /playbooks/fullenrich-search-before-copy — Don't debate copy until FullEnrich finds them (Neil Weitzman) - /playbooks/fullenrich-reachability-before-pip — Count reachability before you PIP anyone (Neil Weitzman) - /playbooks/luma-attendees-swarm-split — Turn a Luma guest list into booked meetings (Dave Menjura) - /playbooks/dream-1000-pause-signal-outbound — Route intent by strength, pause the Dream 1,000 (ankita chaturvedi) - /playbooks/exa-score-review-before-lemlist — Score Exa matches, then a human ships lemlist (Deep Singh) - /playbooks/n8n-batch-hubspot-clay-webhook — Batch HubSpot through n8n so Clay does not 429 (Javeria Shah) ## Next sip (HTML, no JS) - https://gtmindex.io/q/clay+n8n+instantly — Who stacks Clay + n8n + Instantly - https://gtmindex.io/playbooks — 30 practitioner playbooks - https://gtmindex.io/p/yashtekriwal — Yash Tekriwal — inbound playbook ## Example stack queries - https://gtmindex.io/q/clay+n8n+instantly — Who stacks Clay + n8n + Instantly - https://gtmindex.io/q/clay+heyreach — Clay + HeyReach - https://gtmindex.io/q/clay+hubspot — Clay + HubSpot - https://gtmindex.io/q/n8n+heyreach — n8n + HeyReach - https://gtmindex.io/q/apollo+hunter — Apollo + Hunter - https://gtmindex.io/q/instantly+smartlead — Instantly + Smartlead - Index of examples: https://gtmindex.io/q ## Open WebMCP (no key) POST https://gtmindex.io/mcp Server card: https://gtmindex.io/.well-known/mcp.json Same questions as /q. Tools: search_people, search_tools, get_playbook, stack_cooccurrence. Paginate people. Do not request the full index in one call. Example initialize: {"jsonrpc":"2.0","id":1,"method":"initialize","params":{"protocolVersion":"2024-11-05","capabilities":{},"clientInfo":{"name":"gtmindex-agent","version":"0"}}} Example stack_cooccurrence: {"jsonrpc":"2.0","id":2,"method":"tools/call","params":{"name":"stack_cooccurrence","arguments":{"query":"clay+n8n+instantly","limit":20}}} ## GTM Index developer resources - https://gtmindex.io/developers — GTM Index developer resources (HTML) - https://gtmindex.io/developers/api — GTM Index API docs (Gateway + WebMCP) - https://gtmindex.io/developers/mcp — GTM Index MCP server - https://gtmindex.io/developers/auth — GTM Index auth (public browse; no API key) - https://gtmindex.io/developers/versioning — GTM Index API versioning and deprecation - https://gtmindex.io/openapi.json — OpenAPI 3.1 - https://gtmindex.io/v1/people — same-origin people search (RFC 9457 errors) - https://gtmindex.io/v1/jobs — same-origin jobs search - https://gtmindex.io/contact — Contact GTM Index - https://gtmindex.io/privacy — Privacy - https://gtmindex.io/.well-known/api-catalog — RFC 9727 api-catalog - https://gtmindex.io/agent-instructions.md — when to use GTM Index - https://gateway-production-a21f.up.railway.app/v1/people — people search API - https://gateway-production-a21f.up.railway.app/v1/jobs — jobs search API ## Machine files - https://gtmindex.io/llms.txt - https://gtmindex.io/llms-full.txt - https://gtmindex.io/.well-known/mcp.json - https://gtmindex.io/.well-known/mcp - https://gtmindex.io/.well-known/mcp/server-card.json - https://gtmindex.io/.well-known/api-catalog - https://gtmindex.io/openapi.json - https://gtmindex.io/agent-instructions.md - https://gtmindex.io/sitemap.xml - https://gtmindex.io/robots.txt - https://gtmindex.io/about - https://gtmindex.io/contact - https://gtmindex.io/privacy - https://gtmindex.io/developers/versioning - https://gtmindex.io/docs#versioning-and-deprecation